The FINdex, or Fashion Innovation Index, is a seasonal index used to measure US consumer sentiment toward fashion trends in the apparel, footwear and accessory industry.
A consortium which includes Indiana University Kelley School of Business’ Center for Education and Research in Retail, Kalypso, and Collegefashionista.com surveys college-aged fashion gurus to gain insights into merchandise trends in the marketplace.
Participants are surveyed for Spring, Back to School (BTS) and Holiday seasons. Survey respondents are true fashionistas, passionate about the latest college fashion styles, and trends happening on campus.
The FINdex results provide forward-looking fashion insights to designers, and key information for retailers as they make merchandising and pricing decisions each season.
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The 2016 Spring FINdex indicates that fashionistas are excited, but budget conscious this spring selling season. Here’s what we think retailers should know.
The 2015 Holiday FINdex indicates the upcoming shopping season may be a strong one, at least for apparel and footwear. Here’s what we think retailers should know.
Overall, the Fall 2015 FINdex points to a lackluster back to school season for many retailers. Here’s what we think retailers should know.
The 2015 Spring FINdex helps explain why retailers may only enjoy muted success this spring selling season. Here’s what we think retailers should know.