Viewpoints By Hala Hassoun

Microblog: Retail Innovation Shout Out: Using Machine Learning to Understand Customer Tastes

While companies like Amazon have long been using machine learning to develop product recommendations, smaller retailers typically don’t have the vast amounts of data to make these tools effective.

Microblog: Retail Innovation Shout Out: Eataly Reinvents the Way People Shop for Food

Eataly combines three experiences under one roof: Eat (food service), Shop (retail), Learn (classes).

Microblog: Retail Innovation Shout Out: Fendi Gets Personal with Customizable Products

In a market where consumers are becoming less interested in luxury megabrands, customization is helping Fendi attract new customers and win back disenchanted ones.

Article: How to Succeed in Retail When Consumers Hold All the Power: Four Foundational Steps to Integrate Merchandise Planning and Product Development

Merchandise planning and product development teams must work together to ensure that the right product gets to the right channel at the right time.

Microblog: Retail Innovation Shout Out: Athleta Launches New Technical Fabric Activewear

Athleta is launching a new line of technical products called Sculptek that offers a “360-degree stretch” to improve fit and respond to the wearer’s movement. 

Microblog: Retail Innovation Shout Out: Macy’s Improves Shopping Experience with Artificial Intelligence

Macy’s is testing a new mobile app that leverages artificial intelligence to answer customer questions while they shop in store. 

Article: Merchandise Planning Perspectives: Apparel & Accessories

In this series, leaders in the retail industry share their thoughts on the challenges merchandise planners face today, and what we should be thinking about for tomorrow. Today’s responses submitted by a VP of Merchandise Planning with over 10 years experience in the retail industry.

Article: Three Strategies to Reduce Food Safety Risks in The Food Service Industry

Food safety is not just an issue for food manufacturers, producers and suppliers. Here’s what restaurants and food service operators need to understand to mitigate risks and protect the brand.

Microblog: Retail Innovation Shout Out: Samsung’s New Retail Space Doesn’t Sell Products

Samsung has just opened Samsung 837, a flagship space in NYC with a new retail concept which offers experiences, not products.

Article: Your Planning Approach is Broken: Five Factors for Integrated Planning Success

The traditional approach to planning, one that is linear and functionally-driven, is broken. Here are the benefits of an Integrated Planning approach, and five factors to keep in mind to set yourself up for success.