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Viewpoints By Hadley Bauer

Microblog: Consumer Innovation Shout Out: CGI Brings Burberry’s Summer Monogram Collection to Life

In times when innovation is necessary,  Burberry turns to CGI to reveal the Summer Monogram Collection to customers. 

Microblog: Consumer Innovation Shout Out: Shout Out to Fit3D for its Innovative 3D Body Scans

Shout out to BodyBlock AI and Fit3D for using innovation to help brands fit their customers’ needs… literally.

Microblog: Consumer Innovation Shout Out: Creating New Age Textiles and Fabrics

Shout out to Nanotex innovations for helping the retail industry create enhanced fabrics and textiles that look and feel better, last longer, are easier to maintain and care for and provide various types of protection.

Microblog: Consumer Innovation Shout Out: Package Concierge®

Package Concierge is using their previous expertise deploying locker solutions for package delivery at apartment and multi-family residential complexes to help retailers improve the Buy Online Pickup In-Store (BOPIS) process.

Microblog: Consumer Innovation Shout Out: Amazon Pilots Free Samples Strategy

Amazon is piloting a program that sends customers samples, free of charge, based on consumer data and machine learning. 

Microblog: Consumer Innovation Shout Out: Volumental Reinvents the Shoe Shopping Experience

Volumental has developed an innovative scanning system that replaces the Brannock foot measuring device.

Microblog: Consumer Innovation Shout Out: Feed Me Pronto Reinventing the Convenience Store

Feed Me Pronto is here to fix the problem of current unhealthy convenience store options, expensive health food offerings and a fragmented food industry that typically entails healthy grab-and-go as a secondary focus. Founder, Morgan Pieper, wants to put the convenience back into the convenience store, and she is going to do just that with the launch of the first Feed Me Pronto location in Dallas, Texas.

Microblog: Consumer Innovation Shout Out: Everly Hotel Room Turned into a Social Experiment

Ever curious about who stayed in your hotel room before you? The Kimpton Everly Hotel in Los Angeles has decided to take community and connection to another level.

Microblog: Consumer Innovation Shout Out: Cowash Reshapes a Dreaded Task - Laundry

You rideshare, why not laundry share? In a world in which there is less time, more collaboration, and efficient alternatives are demanded, Cowash has reshaped a dreaded task - laundry. Now, consumers can download the Cowash app to have their laundry picked up and washed by someone in their community.

Microblog: Saluting Innovation @ LOreal

Saluting innovation @ L'Oreal for innovating with a purpose and making a wearable that is not only the first of its kind, but will also have a positive impact on consumers' health.