Viewpoints by Gretchen Jezerc

Article Voice of Customer (VoC) Analytics – A New Normal in Today’s Retail Environment

In January 2021, First Insight and Kalypso hosted a webinar on the growing importance of Voice-of-Customer (VoC) Analytics in the retail landscape. Here are some key insights.

Gretchen Jezerc

Gretchen Jezerc is the Senior Vice President of Marketing at First Insight, where she is responsible for demand generation, launching new solution capabilities, strategic positioning, marketing, and analyst and public relations.