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Daniela Ilieva

Director of Marketing

Daniela leads all marketing, channel and alliance activity for Kalypso's strategic partnership with Oracle. She has over 15 years of experience in innovation, product development and related enterprise software solutions. Daniela is an expert in using innovative marketing techniques to drive better results for Kalypso, our partners and our clients.

Daniela Ilieva, Director of Marketing | Kalypso

Daniela leads the Oracle Alliance relationship and marketing for Kalypso, focusing on joint sales enablement, service offerings and go-to-market activities. She is also responsible for the overall management of the Oracle Practice at Kalypso, ensuring that the team is equipped to sell and deliver software services with excellence.

Current Work

Daniela is responsible for developing strong executive alignment, joint go-to-market strategy and account planning, and industry focused solutions to drive business growth. Using her unique combination of technical, business development and creative skills, she leads teams to develop effective demand generation campaigns, nurture existing clients, and celebrate clients’ successes.

Daniela is currently driving Kalypso’s go-to-market strategy for the growing number of Oracle Cloud solutions that the team works with.

Outside of Kalypso

Daniela lives in Chicago, Illinois with her husband and young children. She enjoys outdoor sports; her biggest passion is skiing. She loves traveling to near and far away places and truly believes that every location with its unique charm, history and interesting people is worth visiting. In the rare occasions when she is home, you can find Daniela experimenting in the kitchen, preparing delicious meals to share with friends and family.

Contact Information
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  • Bachelor of Arts degree in Operations Management and Information Systems from Northern Illinois University
  • Master of Science degree in Management of Information Systems from Northern Illinois University


  • Daniela joined Kalypso as a consultant focusing on PLM and portfolio management design and implementation. She worked with multiple PLM platforms serving clients across a variety of industries including consumer packaged goods (CPG), retail, quick service restaurants and medical device. Daniela transitioned to an Oracle alliance management and marketing position after serving clients with Oracle PLM implementations for a number of years.
  • Prior to joining Kalypso, Daniela held a PLM systems administrator position at Caterpillar Inc. Daniela played a key role in the implementation and user adoption of multiple system and business process improvements, helping the business achieve greater efficiencies while delivering higher-quality products to market faster.

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