Viewpoints By Heather LeVan

Microblog: Consumer Innovation Shout Out: AR Builds Buying Confidence for Online Shopping

ASOS debuted a new Virtual Catwalk on its app, offering an innovative way of viewing and trying on clothes.

Microblog: Consumer Innovation Shout Out: Retailing on Social Media

Global styling company Threads is anything but typical. With personal styling and concierge services offered through various social media channels, luxury is in the palm of your hand.

Microblog: Consumer Innovation Shout Out: Living Retail at Nike NYC

Nike’s newest flagship store in NYC is six-stories tall and full of innovation; so much so it is referred to as the “House of Innovation 000.”

Microblog: Retail Innovation Shout Out: Sephora Uses AR for Product Sampling

Sephora has leveraged Augmented Reality (AR) by working with ModiFace to create a proprietary product so you can try on many different looks – anytime, anywhere. Sephora’s Virtual Artist app scans your face to recognize your specific features.

Microblog: Retail Innovation Shout Out:  Anomolie Wedding Dresses Cut Out the Middle Man

Anomolie is a startup company that makes it possible for a bride to personally design her own wedding dress with quality material, while staying in budget.

Microblog: Retail Innovation Shout Out: ebo box Makes Gift Giving Easier

ebo box provides you the key to gift giving by using artificial intelligence to take the stress out of holiday shopping.

Microblog: Retail Innovation Shout Out: Shoes of Prey Gets Personal

‘Shoes of Prey’ pairs the customer’s design with in-house craftsmanship to create a personalized masterpiece that shares beauty and expression with the rest of the world. 

Microblog: Retail Innovation Shout Out: Lowe’s Leverages the Power of Storytelling

Lowe's uses narrative-driven innovation to leverage the power of storytelling to explore how technology can impact customer needs. 

Microblog: Retail Innovation Shout Out: Check Your Style With Echo Look

Amazon is advancing in digital innovation by using Alexa to influence fashion and style.

Microblog: Retail Innovation Shout Out: The Swiping App for Fashion

Mallzee - recognized by Apple as one of the best new apps - is your virtual, personal stylist.