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Viewpoints By Danny Oviedo

Microblog: Retail Innovation Shout Out: Retooling Domestic Facilities for PPE

Shoutout to the U.S. apparel & footwear manufacturers helping provide masks, Personal Protective Equipment (PPE) and other essentials to the frontlines. 

Microblog: Consumer Innovation Shout Out: A Path to Plant-Based Nylon

Genomatica and Aquafil are leading the charge for sustainabily producing nylon. 

Microblog: Consumer Innovation Shout Out: Nordstrom’s No Inventory Shop Part 2

Nordstrom is expanding its serviced-centered store concept, Nordstrom Local, beyond the Los Angeles area and into New York to continue reaching customers wherever they are in a way that goes beyond the traditional omni-market, mall-meets-online approach.

Microblog: Retail Innovation Shout Out: Dangle Virtualizing the Jewelry Shopping Experience

FaceCake Marketing Technologies, a leading innovator in the Augmented Reality for retail space, has introduced its newest platform, Dangle – the first augmented reality jewelry app with realistic physics and sizing.

Article: Practical Analytics Use Case for Retail: Use of Advanced Analytics to Reduce Line Volatility

To be more nimble, productive and profitable, retail, footwear, and apparel companies need to focus on increasing efficiency in the product development process. Here’s one practical example of the application of advanced analytics to achieve this goal.

Microblog: Retail Innovation Shout Out:  Retail-As-A-Service at Macy’s

Macy’s partnership with b8ta’s ”Retail-as-a-Service” offering is yet another example of how retailers are innovating their business models to drive customers into their stores by improving the in-store customer experience.

Microblog: Retail Innovation Shout Out: Tailored Brands Transforms the Online Experience

In partnership with a startup called Hero, Tailored Brands will be connecting online shoppers with live in-store sales associates.

Microblog: Retail Innovation Shout Out: Pinterest Inspiration meets West Elm Products

The West Elm Pinterest Style Finder filters through the overwhelming number of options available to consumers and presents a shortlist of items that matches their personal aesthetic making the customer’s shopping experience easier and much more pleasant.

Article: Retail Digital Innovation: Leading Practices for the Product Development Lifecycle Process with 3D

The retail industry clearly recognizes the importance and value around digital product creation, yet a large gap exists between the recognized value and the demonstrated success. Digital product creation isn't "automagic" but the upsides outweighs the effort and will ultimately require less time, money and effort.

Microblog: Retail Innovation Shout Out: Nordstrom’s No Inventory Shop

Nordstrom Local blends the online shopping experience with an in-person stylist experience.