August 24, 2015
BEACHWOOD, OHIO - The Content Marketing Institute has awarded Kalypso’s Viewpoints on Innovation the Best New Publication – Digital (Design Category) in the Content Marketing Awards for 2015. The 2015 Content Marketing Awards is the leading international awards program for the content marketing industry with 75 categories recognizing all aspects of content marketing, including strategy distribution, design and editorial.
Launched in February 2014, Viewpoints on Innovation is an online publication written by innovation practitioners, for innovation practitioners. The site provides inspiration, discussion, advice and resources that business leaders can use to maximize the value of innovation initiatives.
Published by Kalypso and featuring some of the most knowledgeable voices in the industry, Viewpoints on Innovation offers fresh, high-quality, pragmatic content to read, engage with and share. It is also one of the only online publications specific to the role of the chief innovation officer, offering open discussion around strategies and tactics chief innovation officers can use to successfully manage innovation in their organization.
“With Viewpoints on Innovation, we’ve built something completely unique for chief innovation officers and anyone tasked with improving innovation and product development in their organization,” said Amy Kenly, editor in chief of Viewpoints on Innovation and global director of eminence for Kalypso. “This prestigious award from the Content Marketing Institute validates not only the high quality of our content but also the beautiful and user friendly design.”
“One of our goals with the design of Viewpoints on Innovation is to elevate the way content is presented in our industry; to break the mold of standard business publications,” said Steve Hurst, creative director at Kalypso. “I’m extremely proud of Kalypso’s Design team, who has worked so hard to create a publication that truly meets our subscribers’ needs.”
The Content Marketing Awards include one winner and up to four finalists for each of the 75 categories. Individual category winners will be showcased at Content Marketing World in Cleveland, Ohio September 8-11 for the 3,500+ attendees to see, and will be featured on CMI social media channels throughout the year for the content marketing community to see exceptional examples of content marketing.