Viewpoints about 'Social Innovation Culture'

Video: Using Social Media to Drive New Product Innovation

From Social Slam 2012

August 2nd, 2012 | by Amy Kenly

From ideation and crowdsourcing at the front end of innovation, through enabling product development collaboration to post-launch support, social models and tools can generate social media ROI outside the world of marketing. In this video from Social Slam 2012, Amy Kenly presents leading strategies for using these new tools and integrating social media into the product development process. Read More

Topics: Amy Kenly, Social, Social Computing, Social Innovation, Social Innovation Culture, Social Media Events, Social Models, Social Product Development, Social Product Innovation, Social Slam, Social Strategies, Social Technologies, Social Technology, Spike, Spike Awards

Disrupting Ourselves with Open Innovation

June 28th, 2011 | by Amy Kenly

Yesterday at the PDMA Conference on Social Product Development and Co-Creation, we heard from David Ritter, CTO of InnoCentive.  David talked about using challenge-driven product development in a B2B environment to take advantage of resources working outside of the immediate sphere and accelerate innovation capacity. Read More

Topics: Amy Kenly, Disruptive Innovation, Innovate, Innovation, Innovation Articles, Innovation Conferences, Innovation Events, Open Innovation, Social, Social Computing, Social Innovation, Social Innovation Culture, Social Media, Social Media Articles, Social Media Events, Social Models, Social Networking, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Spike Awards

How Will You Create a Social Innovation Culture?

June 27th, 2011 | by Amy Kenly

Like any new business initiative, incorporating social product innovation strategy and technology into existing innovation and product development processes is likely to encounter resistance and lack of support. Read More

Topics: Amy Kenly, Co-create, Co-creation, Co-Development, CoCreatePDMA, Collaboration, Collaborative Innovation, Culture, PDMA, Social Computing, Social Innovation, Social Innovation Culture, Social Media, Social Media Articles, Social Media Events, Social Networking, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Spike Awards