Viewpoints about 'Social Computing'

Three Social Product Innovation Hang Ups that You Need to Get Over

August 20th, 2012 | by Amy Kenly

Despite the value companies can achieve using social models and tools to support the innovation and product development processes, the typical, negative knee-jerk reaction when someone says “social” and “product development” in the same sentence is still alive and well. Here are some of the top hang ups we hear, and some very good reasons why you should get over them, soon. Read More

Topics: Amy Kenly, PLM, Social, Social Computing, Social Media, Social Product Development, Social Product Innovation, Spike, Spike Awards

Video: Using Social Media to Drive New Product Innovation

From Social Slam 2012

August 2nd, 2012 | by Amy Kenly

From ideation and crowdsourcing at the front end of innovation, through enabling product development collaboration to post-launch support, social models and tools can generate social media ROI outside the world of marketing. In this video from Social Slam 2012, Amy Kenly presents leading strategies for using these new tools and integrating social media into the product development process. Read More

Topics: Amy Kenly, Social, Social Computing, Social Innovation, Social Innovation Culture, Social Media Events, Social Models, Social Product Development, Social Product Innovation, Social Slam, Social Strategies, Social Technologies, Social Technology, Spike, Spike Awards

Open Innovation: Practical First Steps for B2B Companies

March 2nd, 2012 | by Michael Glessner

Considering an open innovation initiative? Don’t take it lightly. For B2B companies who face unique additional challenges, identifying and achieving value can be especially difficult. If your company sees the value and is ready to get started, here are four critical steps that will help ensure success. Read More

Topics: B2B Open Innovation, Co-create, Co-creation, Co-Development, Collaboration, Innovation, Michael Glessner, Open Innovation, Social Computing, Social Product Innovation, Spike

Predictions for Social Product Innovation in 2012

January 24th, 2012 | by Jim Brown and Amy Kenly

What predictions can we make for the use of social media and related social technologies to improve product innovation? To help answer that question, we turned
to the results of Kalypso’s annual Social Product Innovation surveys from 2010 and 2011. Read More

Topics: Collaboration, Innovation, Product Development, Social Computing, Social Innovation, Social Media, Social Product Innovation, Spike

Q&A with Bill Poston: Innovation Predictions, Favorite Things & Wishlist

December 16th, 2011 | by Jenna Dudevoir and Bill Poston

Earlier this year Bill Poston shared his prediction for innovation in 2011. In this Q&A we find out how he fared, his view for 2012, and that he's not afraid to channel his inner Oprah for a list of favorite things. Read More

Topics: 2012 Predictions, Bill Poston, Innovation, Innovation 2012, Innovation Articles, Innovation Blogs, Innovation Trends, Kalypso Blog, Kblog, Private Expert Networks, Product Development, Product Innovation, Reverse Innovation, Social Computing, Social Product Innovation, Spike

How Can You Sustain Results from a Social Product Innovation Initiative?

December 6th, 2011 | by Amy Kenly

In this clip from the webcast Five Steps to Create a Social Innovation Culture, Amy Kenly discusses the results companies can expect from a social product innovation initiative and how to sustain them. Sound like something you're doing? Check out the on-demand videos from the Social Product Innovation Summit 2011 at http://spikesummit.com to learn more. Read More

Topics: Amy Kenly, Innovation Strategy, Product Innovation, Social Computing, Social Innovation, Social Media, Social Product Development, Social Product Innovation, Spike, Video

Foundation for Open Innovation, Part 3: Managing uncertainty of technology development

November 16th, 2011 | by Michael Glessner

When managing the invention and development of a promising new technology, how do you most effectively deal with the uncertainties that exist? How does a thoughtful manager handle this? This third post in a three-part series introduces ways to address the uncertainty and risk in Open Innovation. Read More

Topics: Innovation, Michael Glessner, Open Innovation, PLM, PLM Strategy, Product Development, Product Lifecycle Management, Social Computing, Social Media, Social Product Innovation, Spike, Strategy

2011 SPIKE Award Announcements

Featuring videos of the winners!

October 18th, 2011 | by Amy Kenly

Did you miss the live 2011 SPIKE Award announcements? Don't worry, we recorded it for you! Watch the full presentation and hear from the winners themselves. Visit www.spikesummit.com any time to view all the presentations from the 2011 Social Product innovation Summit. Read More

Topics: Collaboration, Collaborative Innovation, Consumer Goods, CPG, Innovation, Product Development, Social Computing, Social Innovation, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards, Strategy

Social Product Innovation Summit - Bill Poston

October 6th, 2011 | by Bill Poston

Bill Poston invites you to the Social Product Innovation Summit on October 18th and to his session - Get Real: Practical Starting Points for Social Product Innovation. Register today at www.spikesummit.com. Read More

Topics: Bill Poston, Innovation, Product Development, Product Innovation, Social Computing, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards, Strategy

What Forms of Technology Can You Use to Help Implement Social Product Innovation?

September 15th, 2011 | by Amy Kenly

In this clip from the webcast Five Steps to Create a Social Innovation Culture, Amy Kenly discusses technologies that can enable a social product innovation strategy and support the innovation process. Sound like something you're doing? Register for the Social Product Innovation Summit 2011 on October 18 to learn more. Read More

Topics: Amy Kenly, Innovation Strategy, Product Innovation, Social Computing, Social Innovation, Social Media, Social Product Development, Social Product Innovation, Spike, Video

What Processes Are Required or Need to Change to Support Social Product Innovation?

August 16th, 2011 | by Amy Kenly

In this clip from the webcast Five Steps to Create a Social Innovation Culture, Amy Kenly discusses how social product innovation enhances or extends existing business processes, rather than creating more work. Companies should pick a specific starting point to drive value. Sound like something you're doing? Check out the 2011 Spike Awards and tell us your story! Read More

Topics: Amy Kenly, Business Processes, Enterprise 2.0, Enterprise Information Systems, Enterprise Technology, Innovation, Product Development, Social Computing, Social Innovation, Social Media, Social Media Events, Social Networking, Social Product Development, Social Product Innovation, Social Technology, Spike, Spike Awards, Web 2.0

Your Chance to Enter the 2011 SPIKE Awards

August 10th, 2011 | by

From the shores of Coronado, California Jenn Sunga invites you to enter the 2011 SPIKE Awards - the only awards program recognizing the best use of social strategies, processes and supporting technologies to improve innovation, product development and product management. Read More

Topics: Innovation, Innovation Events, Product Development, Social Computing, Social Innovation, Social Media, Social Media Events, Social Models, Social Networking, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Spike Awards, Spike Awards Winners

2011 SPIKE Awards: The World Series of Social Product Innovation

July 27th, 2011 | by Amy Kenly

From Fenway Park Amy Kenly invites you to enter the 2011 SPIKE Awards - the only awards program recognizing the best use of social strategies, processes and supporting technologies to improve innovation, product development and product management. Read More

Topics: Innovation, Innovation Events, Product Development, Social Computing, Social Innovation, Social Media, Social Media Events, Social Models, Social Networking, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Spike Awards, Spike Awards Winners

How Can Companies Set the Stage for Success with Social Innovation?

July 12th, 2011 | by Amy Kenly

In this clip from the webcast Five Steps to Create a Social Innovation Culture, Amy Kenly discusses how companies can create a culture for using social media in product development and innovation. Sound like something you're doing? Check out the 2011 Spike Awards and tell us your story! Read More

Topics: Amy Kenly, Collaboration, Collaborative Innovation, Cross-functional Teams, Culture, Innovation, Marketing, Product Development, Social Computing, Social Innovation, Social Media, Social Media Events, Social Networking, Social Product Innovation, Social Technology

Disrupting Ourselves with Open Innovation

June 28th, 2011 | by Amy Kenly

Yesterday at the PDMA Conference on Social Product Development and Co-Creation, we heard from David Ritter, CTO of InnoCentive.  David talked about using challenge-driven product development in a B2B environment to take advantage of resources working outside of the immediate sphere and accelerate innovation capacity. Read More

Topics: Amy Kenly, Disruptive Innovation, Innovate, Innovation, Innovation Articles, Innovation Conferences, Innovation Events, Open Innovation, Social, Social Computing, Social Innovation, Social Innovation Culture, Social Media, Social Media Articles, Social Media Events, Social Models, Social Networking, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Spike Awards

The Need for Portfolio Management in the Co-Creation Process

June 28th, 2011 | by Zach Friedman

I think Michael Norton, Jack Nickell, and Zach Smith said it best when they collectively claimed that co-creation is "opesociacollaberaticreatinnovatcrowdsourccommunitengagementifaction". Read More

Topics: Co-create, Co-creation, Co-Development, CoCreatePDMA, Collaboration, Collaborative Innovation, Innovation, Innovation Strategy, Open Innovation, Portfolio Management, PPM, Product Innovation, Social Computing, Social Innovation, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Strategy

How Will You Create a Social Innovation Culture?

June 27th, 2011 | by Amy Kenly

Like any new business initiative, incorporating social product innovation strategy and technology into existing innovation and product development processes is likely to encounter resistance and lack of support. Read More

Topics: Amy Kenly, Co-create, Co-creation, Co-Development, CoCreatePDMA, Collaboration, Collaborative Innovation, Culture, PDMA, Social Computing, Social Innovation, Social Innovation Culture, Social Media, Social Media Articles, Social Media Events, Social Networking, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Spike Awards

Social Media and Product Development: What’s Stopping Us?

April 18th, 2011 | by Amy Kenly | 1 comment

Many of us have seen those “Did You Know?” videos on YouTube. With millions of views, these compelling videos give facts and stats on globalization in the information age, demonstrating the pervasiveness of social media as a medium for collaboration, knowledge sharing, open discussion and relationship building. Read More

Topics: Amy Kenly, Blog, Co-create, Co-creation, Co-Development, Collaboration, Collaborative Innovation, Enterprise 2.0, Innovation, Kalypso Research, Kalypso Spike, PDMA, Product Development, Product Development Teams, Product Innovation, Social Computing, Social Media, Social Media Events, Social Product Development, Social Product Innovation, Spike, Spike Awards, Web 2.0

Social Media and Product Innovation

Early Adopters Reaping Benefits amidst Challenge and Uncertainty

January 31st, 2011 | by Amy Kenly and Bill Poston

This white paper explores social product innovation trends, shares results and use cases from our research and provides practical recommendations for companies looking to get started. Read More

Topics: E 2.0, E20, Enterprise 2.0, FEI, Front End of Innovation, Innovation, New Product Development, NPD, NPI, Perspective, PLM, PLM Strategy, Product Development, Product Innovation, Product Launch, Product Lifecycle Management, Product Management, Social Computing, Social Innovation, Social Media, Social Networking, Social Product Innovation, Web 2.0

Social Product Innovation

Utilizing Social Media to Enhance Your Innovation Potential

January 22nd, 2011 | by Kalypso

Social Product Innovation leverages the best available social media and social computing technologies to support product development, innovation and business goals, budget, programs and resources. Read More

Topics: Brochure, E20, FEI, Front End of Innovation, Innovation, New Product Development, NPD, NPI, PLM, PLM Strategy, Product Development, Product Innovation, Product Launch, Product Lifecycle Management, Product Management, Social Computing, Social Innovation, Social Media, Social Networking, Social Product Innovation, Web 2.0

Spotlight on Spike Awards CPG & People’s Choice Winner Kimberly-Clark

November 3rd, 2010 | by Jenna Dudevoir

Two weeks ago we announced the first annual Spike Awards winners. Kimberly-Clark took Spike trophies in both the CPG and People's Choice category. What makes their social product innovation story a double winner? Read More

Topics: Blog, CPG, Kimberly-Clark, Open Innovation, People's Choice, Social Computing, Social Innovation, Social Media, Social Networking, Social Product Development, Social Product Innovation, Social Technology, Spike, Spike Awards, Spike Awards Winners

Interview with a Winner: Spike Award Winner Kimberly-Clark Speaks with Jim Brown on Why They Won

November 2nd, 2010 | by Jim Brown

The Spike Awards celebrate the best use of social media and social technology for product innovation and development. Jim Brown of Tech-Clarity interviews Kimberly-Clark’s Stephen Paljieg on their Huggies MomInspired© program, which took top honors in the CPG category and won the People’s Choice. Read More

Topics: Huggies MomInspired, Jim Brown, Kimberly-Clark, Podcast, Social Computing, Social Media, Social Networking, Social Product Development, Social Product Innovation, Social Technology, Spike, Spike Awards, Spike Awards Winners, Steve Paljieg

Spotlight on Spike Awards Life Sciences Winner: Eli Lilly

October 25th, 2010 | by Jenna Dudevoir

As you know, last week we announced the first annual Spike Awards winners. Eli Lilly took home the Spike trophy in the Life Sciences category. Let's take a look at why they won. Read More

Topics: Blog, E 2.0, Eli Lilly, Enterprise 2.0, Life Sciences, Pharma, Pharmaceutical, R&D, Research Development, Social Computing, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards

And the Winners Are…

October 20th, 2010 | by Jenna Dudevoir

The 2010 Spike Awards winners are revealed! Last night at the Spike Awards reception at the 34th PDMA Conference on Product Innovation Management Bill Poston revealed the winners of the first annual Spike Awards. This morning we officially announced the winners. Read More

Topics: Bill Poston, Blog, Corrigo, E 2.0, E20, Eli Lilly, Enterprise 2.0, Innovation, Innovation Strategy, Kimberly-Clark, PLM, Product Development, Product Innovation, Product Management, Quirky, Social Computing, Social Media, Social Product Innovation, Spike, Spike Awards, Strategy

Chad Jackson of Lifecycle Insights Discusses Social Product Innovation

September 9th, 2010 | by Amy Kenly

Chad Jackson, founder and President of Lifecycle Insights, an independent research and advisory firm, has joined the judging panel for the upcoming Spike Awards. In this podcast, Chad discusses how social and web 2.0 technologies can support product development and innovation. Read More

Topics: Innovation, Podcast, Product Development, Social Computing, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards

Spotted on the Product Pulse

August 30th, 2010 | by Jenna Dudevoir

Spotted on the Product Pulse blog today: Planview throwing down the gauntlet for the upcoming Spike Awards. Read More

Topics: Blog, Enterprise 2.0, Innovation, Social Computing, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards, Web 2.0

Your Consumer’s Virtual World

A Whole New Consumer Immersion Opportunity

August 3rd, 2010 | by Daniela Ilieva | 1 comment

Social media and consumer immersion are both hot topics in the field of market research. This viewpoint examines the opportunity to blend social media and consumer immersion techniques to add a new dimension to traditional market research. Read More

Topics: Consumer Goods, Consumer Immersion, Consumer Insights, Consumer Products, Perspective, Social Computing, Social Media, Social Networking, Social Product Development, Social Product Innovation

Searching for Web 2.0 & Social Media Innovators

July 30th, 2010 | by Jenna Dudevoir

There's a lot of talk and research out there on the value of social media for marketing, branding, and PR. Amongst the 700+ people I follow on Twitter I'd wager that 90% of the tweets touch on this to some degree. But what about the use of social media for innovation efforts? That got us thinking here at Kalypso. Read More

Topics: Blog, Consumer Goods, Innovation, Life Sciences, Manufacturing, Product Development, Product Innovation, Social Computing, Social Media, Social Product Innovation, Spike, Spike Awards

Social Networking in Product Development & PLM

April 29th, 2010 | by Jenna Dudevoir

Spotted on Twitter today: Nik Pakvasa posted a video of Jim Brown talking about social networking in product development and PLM on the Siemens PLM Software Blog. Read More

Topics: Blog, Innovation, PLM, PLM Strategy, Product Development, Product Innovation, Product Lifecycle Management, Siemens, Social Computing, Social Media, Social Product Innovation

PDMA Blog Post: Do you use social media for product innovation?

April 21st, 2010 | by Amy Kenly

Today PDMA posted a blog entry we penned on our social media and product innovation research initiative. What a great opportunity to get our survey in front of the exact audience we want to gain insights from. We're going to re-post it here. Read More

Topics: Blog, Innovation, PDMA, Product Development, Product Innovation, Product Launch, Product Lifecycle Management, Product Management, Social Computing, Social Media, Social Product Innovation