Viewpoints about 'SKU'

Complexity Reduction Part 3: SKU Portfolio Optimization & Brand Strategy

June 6th, 2011 | by Mick Broekhof and Scott Gamble

For most companies, complexity or SKU reduction initiatives still start and stop with transactional data, focusing on turnover, profit, and volume by customer and channel. For a more balanced outcome, consumer product companies should create a holistic view of complexity reduction that includes brand demand view and complexity rating. Read More

Topics: Brand Demand, Brand Strategies, Brand Strategy, Complexity Management, Complexity Reduction, Portfolio Complexity, Portfolio Management, Portfolio Optimization, Portfolio Prioritization, Portfolio Rationalization, Reduce Complexity, SKU, SKU Optimization, SKU Portfolio Optimization, SKU Rationalization, SKU Reduction

Complexity Reduction: Cleaning House Without Sacrificing Innovation

September 2nd, 2010 | by George Young

This August 2010 Food Manufacturing column discusses product, raw material, and supplier rationalization and how F&B companies can  implement this process within their organization. Read More

Topics: Article, Complexity Management, CPG, F&B, Food and Beverage, Food Manufacturing, Manufacturing, Product Rationalization, Rationalization, SKU, SKU Rationalization