Viewpoints about 'Pricing'

Pricing Is Not an Afterthought

Leading Strategies for Pricing Early in the Product Development Process

January 4th, 2012 | by James Weaver

There’s a leading luxury car maker that performs an average of 100 more safety tests than those performed on a non-luxury car. They successfully sell the car in the market for $280,000. A well-known online retailer has one of the cheapest and most popular e-readers in the market at $79. So what is common between these two firms with winning products at different ends of the pricing spectrum? Read More

Topics: Ankur Sood, Economic Value Bridges, James Weaver, Kalypso Value Management Pricing Practice, Lifecycle Pricing, New Product Development, New Product Pricing, Pricing, Pricing Articles, Pricing Strategy, Product Development, Product Pricing, Product Profitability, Value Analytics, Value Management, Value Mapping, Value Maps, Value Pricing, Value Selling

Tackling the Top 6 Pricing Challenges in the Chemical Industry

July 28th, 2011 | by Walt Sepaniac

Relentless price competition and significant cost fluctuations challenge many chemical manufacturers to accurately set prices. At the same time, they are trying to align prices to value and sell that value in order to target the right prices to the right customers. This white paper highlights the top six pricing challenges facing the chemical industry today and how industry-leading companies are tackling these challenges using pricing best practices and technology solutions. Read More

Topics: Chemical Industry, Chemical Manufacturers, Chemicals, Pricing, Pricing Software, Pricing Software Evaluation, Pricing Software Services, Pricing Software Tools, Pricing Strategy, Profit Visibility, PROS, PROS Pricing, Target Pricing, Tom Monheim, Value Pricing, Walt Sepaniac

Maximizing Profit Capture for Medical Device Manufacturers

Gain control over your pricing strategies, value stories, and profit visibility

April 20th, 2011 | by Phil Holladay, PROS Pricing

This paper explores the implications of challenges in the medical device industry and the four essential strategies required to gain control over pricing processes, define product value, and increase profit visibility. Read More

Topics: Healthcare, Medical Device, Medical Device Innovation, Medical Device Manufacturers, Medical Device Manufacturing, Medical Device Pricing, Medical Device White Paper, Price Strategy, Pricing, Pricing Strategy, Tom Monheim, Value, Value Capture, Value Creation, Value Management, Value Maps

Price Your Way to Better Profit Margins

A Simple 3-Step Approach to Effective Transaction Management

November 30th, 2010 | by

When times are tough and consumer demand drops, companies feel great pressure to reduce prices. The urge to manipulate pricing to hold or grow market share becomes unbearable. This knee-jerk response to a challenging economic environment often results in massive price discounts to customers across the board, with the attendant erosion in profit margins. Read More

Topics: Change Management, Perspective, Pocket Margins, Pricing, Pricing Execution, Pricing Strategy, Profit Leakage, Profit Margins, Profit Potential, Segmentation, Strategy, Transaction Management, Value, Value Capture, Value Creation, Value Management, Value Maps

Value Capture in the Medical Device Industry

Five Pricing and Value Challenges from Our Medical Device Poll

September 15th, 2010 | by | 1 comment

The medical device industry is under greater pressure now than at any other time in its long and profitable history. The pressure comes from all quarters: politicians, regulators, pundits, payers, consumers, buyers, and of course competitors. Innovation has been a trademark for the industry, with many of the leading players investing well over 10 percent of revenues in research and development. Read More

Topics: Innovation, Medical Device, Perspective, Pricing, Pricing Strategy, Value, Value Capture, Value Creation, Value Management

Price vs. Value Management: Not Understanding the Difference Will Cost You

March 30th, 2010 | by Kalypso

There are many abused and overused words and phrases in business language.  The pricing strategy space isn’t immune to this.  Many executives, marketers, and pricing experts use the terms price and value management interchangeably, and then wonder why their products aren’t selling like the pricing models say they should.  What do these words really mean and why does it matter to your business? Read More

Topics: Perspective, Pricing, Value, Value Capture, Value Management

Fuel Innovation with Disciplined Value Capture

November 2nd, 2009 | by Greg Adkins

This paper discusses the linkage of value capture to product innovation and how to ensure the full profit potential is achieved for each incremental improvement or enhancement in a product. Read More

Topics: Brian Sharp, Greg Adkins, High Tech, Innovation, Perspective, Pricing, Value Capture, Value Management