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Viewpoints about 'Consumer'
Digital Innovation
As the digital space continues to grow in influence, how will your company create a Digital Innovation approach that supports your business strategy and goals? Kalypso’s Digital Innovation approach can help you innovate how you connect with your consumers and shoppers, integrating digital into your marketing strategy and improving return on your investment. Read More
Topics: Brochure, Consumer, Consumer Engagement, Consumer Goods, Consumer Innovation, Consumer Insights, CPG, CPG Innovation, Digital Capabilities, Digital Innovation, Digital Marketing, Innovation, John Groene, Marketing, Marketing Strategy, NPD, Shopper Insights, Shopper Marketing, Social Media, Social Product Innovation, Spike, Strategy
Platform-based Product Development: Reduce Complexity and Save Millions
This November 2010 Food Manufacturing column explores platform-based product development, a sometimes-controversial effort central to any strategic initiative aimed at reducing complexity and its associated costs. Read More
Topics: Article, Complexity Management, Complexity Reduction, Consumer, Consumer Goods, Consumer Products, CPG, F&B, Food and Beverage, Food Manufacturing, George Young, Innovation, Innovation Strategy, Platform-based Product Development, Product Development, Product Innovation
PLM Emerges as the Key Innovation Driver for CPG
With 2010 coming to a close, the consumer packaged goods (CPG) industry is looking to drive innovation and improve new product success in the next decade. However, many companies are attempting to do so with fewer resources — and often with leaders who lack awareness or ability to change their old ways of doing business. Read More
Topics: Consumer, Consumer Goods, Consumer Products, CPG, Innovation, Perspective, PLM, Product Data Management, Product Data Model, Product Data Record, Product Development, Product Innovation, Product Launch, Product Lifecycle Management, Product Management, Product Quality
Winning with Collaborative Innovation: Transforming the Manufacturer-Retailer Partnership
This panel recording from the 2010 Argyle Retail & Consumer Products Forum explores leading practices for developing a successful collaborative partnership while addressing common challenges and barriers between manufacturers and retailers. Read More
Topics: Collaboration, Collaborative Innovation, Consumer, Consumer Goods, Consumer Products, CPG, Helayne Angelus, Innovation, Innovation Culture, Innovation Leadership, Innovation Strategy, Innovation Teams, Manufacturers, Manufacturing, Mike Friedman, Podcast, Retail, Retailers
Sound Like Something You’re Doing?
A couple days ago I posted about the search for Web 2.0 and social media innovators for the first annual Spike Awards. Our latest viewpoint published today contains a great example. Read More
Topics: Blog, Consumer, Consumer Goods, Consumer Immersion, Consumer Insights, Front End of Innovation, Social Innovation, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards, VoC, Voice of the Consumer, Voice of the Customer
PLM Vivo: Rapid Deployment Product Lifecycle Management for Food & Beverage
This white paper discusses current Food & Beverage industry challenges, the urgent need for traceability, the price of no visibility into the supply chain, and how product lifecycle management (PLM) solutions can drive innovation and growth. Read More
Topics: Agile PLM, Consumer, Consumer Goods, Consumer Products, Consumer Safety, CPG, F&B, Food and Beverage, Food Manufacturing, Food Recall, Food Safety, Formulation Control, George Young, Innovation, Innovation Articles, Innovation White Paper, Oracle, Oracle Agile, Perspective, PLM, PLM for Process, PLM Framework, PLM Implementation, PLM Implementation Consultants, PLM Implementation Consulting, PLM Implementation Methodology, PLM Partners, PLM Strategy, PLM Strategy Consulting, PLM System Implementation, PLM Systems, PLM Systems Evaluation, PLM Systems Implementation, PLM Systems Selection, PLM Vivo, Product Data Model, Product Data Record, Product Development, Product Innovation, Product Lifecycle Management, Product Lifecycle Management Consultants, Product Lifecycle Management Consulting, Product Quality, Product Recall, Product Recalls, Product Safety, Traceability, Vivo
Traceability: Supply Chain Blind Spots Carry High Costs
Food safety issues are increasingly front-page news as consumers over the last several years have read about food contamination crises such as ground beef, spinach, peanuts, and cookie dough. Each incident poses a safety issue for consumers and a high cost in both dollars and brand reputation for food and beverage (F&B) manufacturers. Read More
Topics: Brand Protection, Consumer, Consumer Safety, F&B, FDA, Food and Beverage, Food Manufacturing, Food Recall, Food Safety, Perspective, Product Recall, Regulations, Regulatory Compliance, Supply Chain, Traceability
Collaborative Innovation: How CPG Manufacturers & Retailers Can Partner for Profit
Kalypso conducted a research study with thirty global consumer goods manufacturers, retailers, and brokers to better understand how manufacturers and retailers are working together to drive profitability and deliver innovative products. Read More
Topics: Collaboration, Collaborative Innovation, Consumer, Consumer Goods, CPG, Food and Beverage, Food Manufacturing, Go to Market, Innovation, Innovation Strategy, Joint Business Planning, Open Innovation, Organizational Alignment, Partnerships, Perspective, Retail, Retailers