Viewpoints about 'Consumer Goods'

Top 10 Innovation Viewpoints of 2011

January 2nd, 2012 | by Jenna Dudevoir

2011 was a great year for Kalypsonian thought leadership. We published dozens of innovation viewpoints, blogs, podcasts and videos. Which topics captured the most attention? Check out our top 10 most popular viewpoints of 2011 to find out.

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Topics: Blog, Consumer Goods, Innovation, Innovation Articles, Innovation Authors, Innovation Blogs, Innovation Information, Innovation Videos, Innovation Viewpoints, Innovation White Paper, Kalypso Blog, Kalypso Viewpoints, Medical Device, PLM, Podcast, Portfolio Management, Product Development, Product Innovation, Social Media, Social Product Innovation

2011 SPIKE Award Announcements

Featuring videos of the winners!

October 18th, 2011 | by Amy Kenly

Did you miss the live 2011 SPIKE Award announcements? Don't worry, we recorded it for you! Watch the full presentation and hear from the winners themselves. Visit www.spikesummit.com any time to view all the presentations from the 2011 Social Product innovation Summit. Read More

Topics: Collaboration, Collaborative Innovation, Consumer Goods, CPG, Innovation, Product Development, Social Computing, Social Innovation, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards, Strategy

Digital Innovation

September 7th, 2011 | by Kalypso

As the digital space continues to grow in influence, how will your company create a Digital Innovation approach that supports your business strategy and goals? Kalypso’s Digital Innovation approach can help you innovate how you connect with your consumers and shoppers, integrating digital into your marketing strategy and improving return on your investment. Read More

Topics: Brochure, Consumer, Consumer Engagement, Consumer Goods, Consumer Innovation, Consumer Insights, CPG, CPG Innovation, Digital Capabilities, Digital Innovation, Digital Marketing, Innovation, John Groene, Marketing, Marketing Strategy, NPD, Shopper Insights, Shopper Marketing, Social Media, Social Product Innovation, Spike, Strategy

Platform-based Product Development: Reduce Complexity and Save Millions

November 15th, 2010 | by George Young

This November 2010 Food Manufacturing column explores platform-based product development, a sometimes-controversial effort central to any strategic initiative aimed at reducing complexity and its associated costs. Read More

Topics: Article, Complexity Management, Complexity Reduction, Consumer, Consumer Goods, Consumer Products, CPG, F&B, Food and Beverage, Food Manufacturing, George Young, Innovation, Innovation Strategy, Platform-based Product Development, Product Development, Product Innovation

PLM Emerges as the Key Innovation Driver for CPG

November 10th, 2010 | by Chip Perry

With 2010 coming to a close, the consumer packaged goods (CPG) industry is looking to drive innovation and improve new product success in the next decade. However, many companies are attempting to do so with fewer resources — and often with leaders who lack awareness or ability to change their old ways of doing business. Read More

Topics: Consumer, Consumer Goods, Consumer Products, CPG, Innovation, Perspective, PLM, Product Data Management, Product Data Model, Product Data Record, Product Development, Product Innovation, Product Launch, Product Lifecycle Management, Product Management, Product Quality

Winning with Collaborative Innovation: Transforming the Manufacturer-Retailer Partnership

October 19th, 2010 | by Mike Friedman and Helayne Angelus

This panel recording from the 2010 Argyle Retail & Consumer Products Forum explores leading practices for developing a successful collaborative partnership while addressing common challenges and barriers between manufacturers and retailers. Read More

Topics: Collaboration, Collaborative Innovation, Consumer, Consumer Goods, Consumer Products, CPG, Helayne Angelus, Innovation, Innovation Culture, Innovation Leadership, Innovation Strategy, Innovation Teams, Manufacturers, Manufacturing, Mike Friedman, Podcast, Retail, Retailers

Sound Like Something You’re Doing?

August 4th, 2010 | by Jenna Dudevoir

A couple days ago I posted about the search for Web 2.0 and social media innovators for the first annual Spike Awards. Our latest viewpoint published today contains a great example.

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Topics: Blog, Consumer, Consumer Goods, Consumer Immersion, Consumer Insights, Front End of Innovation, Social Innovation, Social Media, Social Networking, Social Product Development, Social Product Innovation, Spike, Spike Awards, VoC, Voice of the Consumer, Voice of the Customer

Your Consumer’s Virtual World

A Whole New Consumer Immersion Opportunity

August 3rd, 2010 | by Daniela Ilieva | 1 comment

Social media and consumer immersion are both hot topics in the field of market research. This viewpoint examines the opportunity to blend social media and consumer immersion techniques to add a new dimension to traditional market research. Read More

Topics: Consumer Goods, Consumer Immersion, Consumer Insights, Consumer Products, Perspective, Social Computing, Social Media, Social Networking, Social Product Development, Social Product Innovation

Searching for Web 2.0 & Social Media Innovators

July 30th, 2010 | by Jenna Dudevoir

There's a lot of talk and research out there on the value of social media for marketing, branding, and PR. Amongst the 700+ people I follow on Twitter I'd wager that 90% of the tweets touch on this to some degree. But what about the use of social media for innovation efforts? That got us thinking here at Kalypso.

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Topics: Blog, Consumer Goods, Innovation, Life Sciences, Manufacturing, Product Development, Product Innovation, Social Computing, Social Media, Social Product Innovation, Spike, Spike Awards

Balance Your Product Development Process with PAM

Put an end to packaging artwork disasters

July 28th, 2010 | by Stephen Birtsas

It’s a product developer’s nightmare… a language translation error on your company’s product causes a product recall, or the 800 number on your product’s packaging connects callers to an adult phone line. These types of mistakes may seem farfetched but unfortunately, they happen far too often. Read More

Topics: Artwork, Artwork Management, Consumer Goods, Consumer Products, Consumer Safety, CPG, Label Claims, Life Sciences, Packaging, Packaging Artwork Management, Packaging Management, Perspective, PLM, PLM Systems, Product Development, Product Lifecycle Management

PLM Product Data Record Is Key To Unlocking Traceability

June 1st, 2010 | by George Young

This May 2010 Food Manufacturing article explores how F&B companies can enable traceability and guarantee compliance by implementing a product lifecycle management (PLM) system to manage the product data record. Read More

Topics: Article, Compliance, Consumer Goods, Consumer Safety, CPG, F&B, Food and Beverage, Food Manufacturing, Food Recall, Food Safety, George Young, PLM, Product Data Model, Product Data Record, Product Development, Product Lifecycle Management, Regulations, Regulatory Compliance, Traceability

FMI 2010

Collaborative Innovation for Private Brands

May 5th, 2010 | by Jenna Dudevoir

Attending Food Marketing Institute's FMI 2010 next week in Las Vegas? Catch George Young's presentation in the Private Brands pavilion on Tuesday, May 11 at 8AM on implementing a collaborative innovation strategy for private brands.

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Topics: Blog, Collaborative Innovation, Consumer Goods, Consumer Products, CPG, F&B, FMI, Food and Beverage, Food Manufacturing, George Young, Innovation, Private Brands, Retail, Retailers

Traceability in F&B, CPG

April 26th, 2010 | by George Young

Since late 2009 I've had the opportunity to contribute a monthly column for Food Manufacturing covering innovation best practices, processes, and technologies for the food and beverage industry. My column for April covers a pressing topic for the industry: traceability. 

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Topics: Blog, Consumer Goods, Consumer Products, Consumer Safety, CPG, Food and Beverage, Food Manufacturing, Food Recall, Food Safety, Traceability

Collaborative Innovation: How to Partner For Profit With Retailers

March 2010 Food Manufacturing column

March 15th, 2010 | by George Young

This March 2010 Food Manufacturing column examines four actionable steps food and beverage manufacturers can take to implement a successful collaborative innovation strategy with retailers. Read More

Topics: Article, Collaboration, Collaborative Innovation, Consumer Goods, Consumer Insights, Consumer Products, F&B, Food and Beverage, Food Manufacturing, Innovation, Innovation Strategy, Joint Business Planning, Open Innovation, Organizational Alignment, Retail, Retailers

Increased Regulatory Scrutiny in Consumer Products

Four reasons why industry leaders aren’t losing sleep

February 9th, 2010 | by Kalypso

Over the last several years, consumer product safety crises - from peanut butter to spinach to toys - and their subsequent large-scale recalls have damaged public opinion. Heavily scrutinized and publicized in the media, these events have not only hurt consumer trust in household brands but have affected all consumer goods companies by ricochet. Incidentally, these major recalls have also created momentum for governments to act, catalyzing and accelerating regulatory scrutiny of industries across the globe.

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Topics: Blog, Compliance, Consumer Goods, Consumer Products, CPG, FDA, PLM, Product Lifecycle Management, Product Quality, Product Safety, Regulations, Regulatory Compliance

Increased Regulatory Compliance in CPG: 4 Reasons Why Industry Leaders Aren’t Losing Sleep

February 9th, 2010 | by Maxime Cochet

Many companies in CPG and other highly regulated industries are experiencing increased regulatory scrutiny. This viewpoint discusses four best practices of industry leaders for managing changing regulations. Read More

Topics: Compliance, Consumer Goods, Consumer Products, CPG, F&B, Food and Beverage, Perspective, PLM, Product Lifecycle Management, Product Recalls, Regulatory Compliance

Before You Partner With Others, Get Your Own House In Order

January 26th, 2010 | by Mick Broekhof

Many CPG companies are jumping into the hot field of external collaboration. In this article, we examine why that frequently fails and what companies should consider before aligning with a partner. Read More

Topics: Collaborative Innovation, Consumer Goods, Consumer Products, CPG, Mick Broekhof, Perspective, Retail

Collaborative Innovation: How CPG Manufacturers & Retailers Can Partner for Profit

October 29th, 2009 | by Mike Friedman and Helayne Angelus

Kalypso conducted a research study with thirty global consumer goods manufacturers, retailers, and brokers to better understand how manufacturers and retailers are working together to drive profitability and deliver innovative products. Read More

Topics: Collaboration, Collaborative Innovation, Consumer, Consumer Goods, CPG, Food and Beverage, Food Manufacturing, Go to Market, Innovation, Innovation Strategy, Joint Business Planning, Open Innovation, Organizational Alignment, Partnerships, Perspective, Retail, Retailers