Product Portfolio Management Visibility: How Sweet It Is!
How does a company take chocolate, and make it better? In this video from PIPELINE 2012, Mona Maher, VP of Marketing at Ghirardelli discusses how increased portfolio visibility helped Mona and the Ghirardelli executive team take chocolate to new heights.
How does a company take chocolate, one of the greatest culinary innovations of all time, and make it better? Mona Maher, VP of Marketing at Ghirardelli discusses how increased portfolio visibility helped Mona and the Ghirardelli executive team take chocolate to new heights. In addition to presenting on Ghirardelli Chocolate Company's vision and successes, Maher discusses key challenges and how product portfolio management brought clarity to the company's product pipeline. Originally presented at PIPELINE 2012.
Want to hear more from Pamela? Located near Austin?
Join her on Monday, October 29th from 11:30-2:00 for a free interactive workshop to discuss how real-time visibility provides intelligence and reporting across all processes, driving innovation growth by helping companies monitor investments and align them with strategy, proactively manage budget and resource constraints, and communicate strategic priorities and objectives.
AT&T Conference Center
University of Texas Campus
1900 University Drive
Austin, TX 78705
Video posted with permission from PIPELINE 2012 (www.pipeline2012.com)
Topics: Nova, Nova for PPM, Nova Model, Nova PPM Model, NPD, Pamela Soin, Portfolio & Pipeline Management, Portfolio Complexity, Portfolio Management Consulting, Portfolio Management; Ghirardelli, Portfolio Optimization, Video