Fuel Innovation With Disciplined Value Capture
by Brian Sharp on February 2nd, 2010
Kalypso podcast: Brian Sharp discusses challenges that prevent companies from capturing full profit potential of products and services and what processes are needed to drive value capture.
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Topics: Brian Sharp, Innovation, Pricing, Profit Leakage, Profit Potential, Value Capture, Value Creation, Value Management
About the Author
Brian Sharp, Value Management Practice Lead Brian brings over 20 years of international experience in product management, marketing, commercial development and sales.
As Value Management Practice Lead, Brian provides thought leadership and subject matter expertise related to pricing and value management, product commercialization, product line management and rationalization, branding and channel management.
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