How Can Companies Set the Stage for Success with Social Innovation?

by Amy Kenly on July 12th, 2011

In this clip from the webcast Five Steps to Create a Social Innovation Culture, Amy Kenly discusses how companies can create a culture for using social media in product development and innovation. Sound like something you're doing? Check out the 2011 Spike Awards and tell us your story!

Topics: Amy Kenly, Collaboration, Collaborative Innovation, Cross-functional Teams, Culture, Innovation, Marketing, Product Development, Social Computing, Social Innovation, Social Media, Social Media Events, Social Networking, Social Product Innovation, Social Technology

Amy Kenly

About the Author

Amy Kenly, Global Director of Eminence & Strategic Communications Amy is an equestrian, a Red Sox enthusiast, and is addicted to Cheez-Its and Swedish Fish. Read more articles by Amy Kenly

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