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Viewpoints by Zach Friedman
The Need for Portfolio Management in the Co-Creation Process
I think Michael Norton, Jack Nickell, and Zach Smith said it best when they collectively claimed that co-creation is "opesociacollaberaticreatinnovatcrowdsourccommunitengagementifaction".
Topics: Co-create, Co-creation, Co-Development, CoCreatePDMA, Collaboration, Collaborative Innovation, Innovation, Innovation Strategy, Open Innovation, Portfolio Management, PPM, Product Innovation, Social Computing, Social Innovation, Social Product Development, Social Product Innovation, Social Technologies, Social Technology, Spike, Strategy
About the Author
Zach Friedman, Student Marketing major at The Ohio State University, food lover, snowboarder, student of the world. Read more articles by Zach Friedman