Viewpoints by Phil Holladay, PROS Pricing

Maximizing Profit Capture for Medical Device Manufacturers

Gain control over your pricing strategies, value stories, and profit visibility

April 20th, 2011

This paper explores the implications of challenges in the medical device industry and the four essential strategies required to gain control over pricing processes, define product value, and increase profit visibility. Read More

Topics: Healthcare, Medical Device, Medical Device Innovation, Medical Device Manufacturers, Medical Device Manufacturing, Medical Device Pricing, Medical Device White Paper, Price Strategy, Pricing, Pricing Strategy, Tom Monheim, Value, Value Capture, Value Creation, Value Management, Value Maps

About the Author

Phil Holladay, PROS Pricing, Strategic Consultant Phil is a strategic consultant at PROS Pricing with over 15 years of management and analyst experience focused on pricing, revenue management, margin expansion, corporate operation management and product planning for several Fortune 500 companies. Read more articles by Phil Holladay, PROS Pricing