Viewpoints by Mike Friedman

Mike Friedman Makes His 2013 Breakthrough Innovation Predictions for CPG

December 21st, 2012

Nostradamus, Carnac the Magnificent and of course those pesky Mayans have all made predictions regarding the future, right or wrong, and with varying degrees of gravity - each using their own unique system. Mike Friedman, Kalypso's consumer packaged goods (CPG) seer, makes a few predictions for breakthrough innovation in 2013 in the CPG industry. Read More

Topics: 3D Printing, Big Data, Big Data Strategy, Business Model Platforms, CPG, CPG Innovation, CPG Trends, CPG Trends 2013, Direct to Consumer, Innovation, Innovation 2013, Innovation Trends 2013, Laura Morey, Mike Friedman, Virtual

Mike Friedman - A Character With Character

...because interesting people are more fun to work with

February 17th, 2012

Mike Friedman braves the cold of the Midwest by visualizing sunny days, blue skies and Hobie Cats. Mike is our very happy Character With Character. Read More

Topics: Characters with Character, Kalypso Culture, Kalypso Employees, Kalypso Values, Keep Kalypso Weird, Mike Friedman

Winning with Collaborative Innovation: Transforming the Manufacturer-Retailer Partnership

October 19th, 2010

This panel recording from the 2010 Argyle Retail & Consumer Products Forum explores leading practices for developing a successful collaborative partnership while addressing common challenges and barriers between manufacturers and retailers. Read More

Topics: Collaboration, Collaborative Innovation, Consumer, Consumer Goods, Consumer Products, CPG, Helayne Angelus, Innovation, Innovation Culture, Innovation Leadership, Innovation Strategy, Innovation Teams, Manufacturers, Manufacturing, Mike Friedman, Podcast, Retail, Retailers

CPG Innovation: Increase Collaboration, Avoid Collisions

June 21st, 2010

“Avoiding a Consumer Products and Retailer Collision" by Steve Steutermann and Kevin Sterneckert of Gartner shows that “companies are not utilizing scorecards to measure new product launch (NPL) success or pre- and post-launch execution, despite the importance of innovation and NPL in the marketplace” which, unfortunately, is not surprising. Read More

Topics: Collaboration, CPG, Innovation, Measuring Innovation, Metrics, New Product Introduction, New Product Launch, Perspective, Product Innovation, Product Launch, Products

Forget Cooperation, Let’s Talk Collaboration

Beverage Spectrum

May 27th, 2010 | 2 comments

This Beverage Spectrum article by Debbie Wildrick interviews Kalypso's Mike Friedman and Helayne Angelus on collaborative innovation in the beverage market. Read More

Topics: Article, Coca Cola, Collaboration, Collaborative Innovation, F&B, Food and Beverage, Food Manufacturing, Helayne Angelus, Manufacturing, Mike Friedman, Private Brands, Private Label, Retail, Retailers

Collaborative Innovation: How CPG Manufacturers & Retailers Can Partner for Profit

October 29th, 2009

Kalypso conducted a research study with thirty global consumer goods manufacturers, retailers, and brokers to better understand how manufacturers and retailers are working together to drive profitability and deliver innovative products. Read More

Topics: Collaboration, Collaborative Innovation, Consumer, Consumer Goods, CPG, Food and Beverage, Food Manufacturing, Go to Market, Innovation, Innovation Strategy, Joint Business Planning, Open Innovation, Organizational Alignment, Partnerships, Perspective, Retail, Retailers