Nutritional Supplement Manufacturers: Capitalize on Market Growth with Products that Meet Increasing Consumer and Regulatory Demands

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Well-being is a global movement – the Global Wellness Institute reported that the wellness industry grew by 10.6% to $3.72 trillion between 2013 and 2015, and the trend is expected to continue.¹ As a result of the health-conscious lifestyle movement, vitamin and nutritional supplement manufacturers are enjoying rapid growth, but also increasing pressures. Consumers want – and expect – clean label products, responsibly sourced ingredients, extended shelf life, composition transparency and high-quality standards. These growing consumer demands, along with state and federal regulations like the Food Safety Modernization Act (FSMA), are creating new product development challenges for manufacturers in the industry.

Oracle and Kalypso are seeing nutraceutical, health and wellness companies invest in maturing their processes and systems to better manage evolving regulations while rapidly innovating and launching new products that meet consumer demands.

The ability for nutritional supplement manufacturers to concurrently manage the product development cycle for the discrete and formulated parts of the product is critical to their innovation success. Don’t miss this opportunity to see a demo of an integrated solution for formulated product development.